After reading a lot of those positive P’s & S’s in several books, I wanted to say something on those W’s.Yes! There are some negative W’s that creates a lot of damage for any new entrepreneur. Being an entrepreneur, I too had faced the consequences on the same. Let me tell you about those 3 W's –
The 3 W’s are Wrong Product, Wrong location, Wrong Person.
Well, there seem variant but the reality is they are interconnected to each other. Even, if one is better & the other is worse you face the damage. Let us say, you have designed a good product, but there is no market for buying the same in the particular geographical location or else if both are fine then the sales person marketing same is not confident enough to explain about the product.
Another instance where start-ups fail, can be that the organization might be having excellent sales team but the product is not better & when tough to achieve sales. The market might be choosier on having the perfect product with no flaws.
I say that the 3 W’s should be converted into 3 P’s i.e. Perfect Product, Perfect Location & the Perfect salesperson for the job. These three things are important for any new entrepreneur to get successful. Talk to us to know more.
The 3 W’s are Wrong Product, Wrong location, Wrong Person.
Well, there seem variant but the reality is they are interconnected to each other. Even, if one is better & the other is worse you face the damage. Let us say, you have designed a good product, but there is no market for buying the same in the particular geographical location or else if both are fine then the sales person marketing same is not confident enough to explain about the product.
Another instance where start-ups fail, can be that the organization might be having excellent sales team but the product is not better & when tough to achieve sales. The market might be choosier on having the perfect product with no flaws.
I say that the 3 W’s should be converted into 3 P’s i.e. Perfect Product, Perfect Location & the Perfect salesperson for the job. These three things are important for any new entrepreneur to get successful. Talk to us to know more.
No comments:
Post a Comment